V-Twin Expo News


V-Twin dealers and exhibitors will soon be making their annual trek to the 10th Annual V-Twin Expo by Easyriders held in Cincinnati, February 6-8. The V-Twin industry’s premier trade show, the V-Twin Expo is an opportunity for those in the industry to ascertain the overall state of the industry from veterans and colleagues.
Scheduled for Sunday, February 7th, 2010  at noon the seminar entitled "Two Wheeled Passion : Opportunity in the Wind" is sure to invigorate participants and re-energize their passion for the motorcycle industry.

Sponsored by Hot Leathers and The Legendary Buffalo Chip this seminar will give audience members the chance to converse, listen and learn from an impressive selection of successful and established bike builders. They will be discussing how they have managed to capitalize on their passion within the current climate and how they have successfully turned difficulty into opportunity.
Participating bike builders will include industry giants Kevin Baas, Brian Klock, Gary Mauer, Matt Olsen, Dave Perewitz, Roland Sands, Kirk Taylor and Paul Yaffe. During the session this veritable roundtable of specialists will be discussing how the industry has changed since they first started out, what they have done over the last several years to adapt to the current economic climate, what opportunities have arisen over the last several years as a result of refocusing on their business and how these opportunities have changed their business. In addition they will challenge participants to search with themselves to explore their passion for motorcycles and look for current opportunities in the marketplace.
The seminar will be co-facilitated by legendary motorcycle photographer, Michael Lichter and public relations specialist, Ken Conte of Rise Above Consulting. At the conclusion of the seminar Michael Lichter will be announcing the theme to his heavily anticipated 2010 motorcycles as art exhibit at the Legendary Buffalo Chip during Sturgis Rally Week 2010.
A light lunch will be provided and audience members are encouraged to join the conversation, ask questions and take advantage of their time with these leading industry magnates. The purpose of the seminar is to assist retailers, media and builders in understanding that there is opportunity within the motorcycle industry and how to capitalize on it. Please RSVP to sarah@riseaboveconsulting.com
The V-Twin Expo will be held at the Duke Energy Convention Center in Cincinnati, OH and will host over 370 exhibitors and thousands of V-Twin dealers. and is not open to the public, only registered dealers. For more information, visit www.vtwin-expo.com

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