Tucker Powersports Launches New Partnership with SBS Friction, World’s Largest Producer of Brake Pads and Components


July 14, 2021 – Ft. Worth TX – Tucker Powersports, the nation’s premier distributor of products for the motorcycle and UTV industry, today announced a partnership with SBS Friction, the world’s largest producer of motorcycle brake pads and brake products. The relationship gives Tucker rights to distribute SBS’s entire line of brakes, brake pads and clutch components.

Tucker dealers will be able to access SBS’ full product portfolio, including brake rotors, clutch kits and standard, upgrade and performance brake pads for motorcycles and ATV, UTV and SSV.

SBS brake pads are quality certified according to ECE R90 which is an industry first. Both organic and new sinter material brake pads are offered with NUCAP NRS technology, which provides a mechanical and indestructible bonding of the compound to the back plate.

“We’re delighted to partner with SBS Friction. This is an important product category for us and for the motorcycle and UTV riders in the US,” said Tucker’s VP of Sales Brad Turner. “The quality, performance and range of products that SBS creates is perfect for the dealers we serve.”

SBS brake products are the premium choice of several motorcycle brands, including Aprilia, Honda, Kawasaki, Triumph, Harley-Davidson and BMW.  The company has become a prominent sponsor of racing organizations and riders around the world, with partnership programs in American Flat Track and with teams in motocross, World Superbike, GP- Moto 2, GP – Moto 3, endurance and virtually all types of road racing.

SBS products will be available to Tucker dealers in July.

ABOUT TUCKER POWERSPORTS: Featuring the most powerful portfolio of parts, accessories and apparel brands in the powersports industry, Tucker is the go-to supplier for retailers across the nation. Tucker distributes top brands and offers its own brands, including Answer, Biker’s Choice, BikeMaster, Bully Locks, CoverMax, DragonFire Racing, FirstGear, ProTaper/ProTaper Sport, QuadBoss, Speed and Strength, and TwinPower.

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