Sturgis Buffalo Chip® to Give Away Ness Customized Motorcycle and Guitar During Largest Motorcycle Event of All Time



Sturgis, SD (March 25, 2015) – The Sturgis Buffalo Chip® has unveiled what it is referring to as The Ride of Your Life – a motorcycle and guitar prize package to be given away on stage during one of the largest music events in the history of motorcycling in its annual Sturgis Rider Sweepstakes. One lucky winner will ride home on the black and gold 75th– rally anniversary-themed Victory Gunner customized by renowned builder Cory Ness with its own matching Epiphone Sheraton II guitar after this year’s historic celebration. The matched set was recently revealed to the public at Daytona Bike Week and exhibited in the Victory Motorcycle factory display at the Daytona International Speedway. The highly anticipated annual sweepstakes offers anyone over 18 a chance to ride away on one of the most sought-after motorcycles of the year. Entering the sweepstakes is easy and can be completed by filling out the form online at

 “The Buffalo Chip Sweepstakes bike and guitar is the definitive prize package every year,” said Rod Woodruff, President of the Sturgis Buffalo Chip. “This year we chose a Victory Gunner because of its flawless design and nothing rides like a Victory. The matching Epiphone guitar speaks to our rock n’ roll roots and the pair represents what the Buffalo Chip is all about. Someone is going to go home on the ride of their life with an amazing story to tell.” 

 Cory Ness of Arlen Ness Enterprises designed and created this year’s sweepstakes bike utilizing a 2014 Victory Gunner. The one-of-a-kind low-profile, hot rod features a solid pro-stock rear section, a stout front end, loads of rock ‘n’ roll gold accents and is chock-full of distinctive custom Ness parts. 

 “I really wanted to give the sweepstakes bike a distinctive look,” says Cory Ness. “Since this is such a special year; the bike had to be awesome.”

 “The fans of the Sturgis Buffalo Chip embody our love for music and motorcycles,” said Reid Wilson, Victory Motorcycles Marketing Director. “We want to give them a ride and guitar that embodies engineered perfection and elegant styling and speaks the language of Rock n’ Roll.  It’s an honor to award one fan with this ultimate Buffalo Chip keepsake.”

The matching top-of-the-line Epiphone Sheraton II guitar combines perfect semi-hollow body tone with impeccable classic Epiphone styling. Blues legend John Lee Hooker once described the stock model Sheraton II as “an out-did 335,” which makes the beautiful binding, gold hardware, and mother of pearl and abalone inlay on this mahogany and rosewood custom guitar all the more impressive.

Those interested in winning this special prize package can register both at and at participating Rider Friendly™ Businesses. The Sturgis Buffalo Chip will randomly select eight finalists to appear on its main stage during Victory Motorcycles Night on Wednesday, Aug, 5 where one will be awarded the coveted bike and guitar in front of the thousands of Sturgis Buffalo Chip concert-goers.

 Partners who made the 2015 Sturgis Rider Sweepstakes possible include Victory Motorcycles, Arlen Ness Enterprises, Epiphone Guitars and AMSOIL.

Buffalo Chip 75th Logo

 About The Sturgis Buffalo Chip

The Sturgis Buffalo Chip is the Largest Music Festival in Motorcycling™. It is the world’s first and leading entertainment destination for the motorcycle enthusiast. Established in 1981, the venue’s high-profile, nine-day festival, known as The Best Party Anywhere™, remains one of the world’s most televised and longest running independent music festivals. Buffalo Chip guests experience world-class concerts, cutting-edge motorcycle events, moving freedom celebrations, outrageous daredevil stunts, unforgivably hot bikini contests and more. The Chip’s® PowerSports Complex is home to many national circuits including TORC: The Off-Road Championship races. The Buffalo Chip has been featured on networks including Discovery, Travel, HISTORY, Fox, VH1, CMT, AXS, National Geographic, FX, Velocity and TLC. Located three miles east of Sturgis, SD on 600 creek-fed acres, it offers cabins, RVs, camping, a swimming hole, bars, mouth-watering food, showers, paved roads, and more to visitors traveling from all corners of the world. The Chip’s concerts are free with camping. More details are available

About Victory Motorcycles

Victory Motorcycles designs, engineers, manufactures and markets a full line of cruisers, baggers and touring motorcycles. Every Victory model delivers industry-leading performance, comfort, style, storage and reliability. The first Victory was produced on the Fourth of July, 1998, in Spirit Lake, Iowa, where every Victory motorcycle continues to be produced today. Information about Victory motorcycles, apparel and accessories is available at

About Cory Ness and Arlen Ness Motorcycles

Cory Ness is president and lead designer of Arlen Ness Motorcycles in Dublin, Calif. Arlen Ness Motorcycles is world renowned for its outrageous custom motorcycles and beautifully crafted custom parts. As a leader in the industry for over 40 years, Ness is proud to be one of the last family owned and operated companies in the motorcycle industry with three generations of motorcycle designers, Arlen, Cory and Zach Ness.

About Epiphone

Celebrating its 140th Anniversary, Epiphone is a leading innovator in musical instrument design and is the official instrument of Rocksmith 2014, the critically acclaimed video experience that is teaching millions around the world how to play guitar and bass.

 From Epiphone’s humble beginnings in Sparta, Greece in 1873 through its rise to fame on 14th Street in Manhattan, to its reemergence as a dominant force in musical instruments from its new headquarters in Nashville, TN, Epiphone instruments can be heard on a century of classic recordings. Today, Epiphone instruments are played on stages and in studios around the world. Epiphone artists include legends Les Paul, The Beatles, The Rolling Stones, Joe Pass, John Lee Hooker, The Who, and today’s top artists like Gary Clark Jr., Paul McCartney, Dave Grohl, Jack Casady, Joe Bonamassa, Zakk Wylde, Dwight Yoakam, Tommy Thayer of KISS, Slash, FUN., Matt Heafy, Alabama Shakes, Vampire Weekend, and Brendon Small. As part of Gibson Brands, Epiphone offers innovation, history, and the guarantee that their instruments can last you a lifetime.

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