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John Paul DeJoria To Serve As MC For Hall of Fame Breakfast

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The Sturgis Motorcycle Museum is pleased to announce that John Paul DeJoria will serve as Master of Ceremonies for the museum’s annual Hall of Fame Induction Breakfast this year.  John Paul Dejoria, a Hall of Fame member from the class of 2004, is a self-made entrepreneur who, with a partner, started John Paul Mitchell Systems hair care products in 1980.  He is also co-founder of Patrón Spirits Company.  Besides being an extremely successful businessman, DeJoria is a well-known humanitarian who supports numerous causes from medical research to children’s foundations.

In his role as Master of Ceremonies, John Paul DeJoria will introduce the Sturgis Motorcycle Museum Class of 2015.  The inductees for 2015 are:

Richard Lester – Freedom Fighters Hall of Fame – Founder of five organizations focused mainly on uniting, educating and informing motorcyclists of their rights.

Everett Brashear – One of the top AMA dirt track racers in the 1950s, Everett won the first AMA National held in Sturgis in August of 1952.

Chief Jim Bush – J.C. “Pappy” Hoel Outstanding Achievement Award – Serving as the Chief of Police in Sturgis since 1990, Chief Bush has worked tirelessly to make the Sturgis Motorcycle Rally a success for visitors and locals alike.

Chris McIntyre – Mr. McIntyre is the co-founder of EagleRider, the world leader in providing a full range of motorcycle experiences, including rentals, tours, bike sales and service, parts and apparel.

John Shope – One of the first to recognize the value of customizing a touring bike, Mr. Shope has become a high-volume designer and producer of quality custom motorcycles and a parts supplier to the industry.

Sugar Bear – After opening his own shop in South Central Los Angeles in 1971, he has been building bikes and providing his own signature springer front ends for over 40 years.

Don Tilley – Mr. Tilley was known as an expert welder, mechanic, tuner and competitor and well-respected Harley Davidson dealer. Sadly, Don was killed last year in a motorcycle crash.

Eddie Trotta – Mr. Trotta is the founder and owner of Thunder Cycle Designs, which focuses on imagination, craftsmanship and attention to detail in every build.

The annual Sturgis Motorcycle Hall of Fame Induction Breakfast is scheduled for 9 a.m. on Wednesday, August 5, at The Lodge at Deadwood in Deadwood, SD.  Breakfast tickets are available for a $35.00 donation, tables of eight for $300.00. Tickets can be purchased online at http://www.sturgismuseum.com/shop/hall-fame-breakfast or by calling the Museum at (605) 347-2001. This year, the Sturgis Motorcycle Museum Hall of Fame Breakfast is sponsored by Allstate Insurance, Black Hills Harley Davidson, The Legendary Buffalo Chip, Rushmore Region Economic Development, and Strider.

The mission of the Sturgis Motorcycle Museum & Hall of Fame is to collect, preserve, and interpret the history of motorcycling; honor those who have made a positive and significant impact on the sport and lifestyle; and pay tribute to the heritage of the Sturgis Rally. Established in 2001, the museum is home to an ever-growing variety of motorcycles and memorabilia. The museum displays a huge selection of American and metric bikes on loan from private individuals, along with a wide variety of exhibits, photographs, memorabilia and Sturgis Motorcycle Rally history.

The museum is open during the summer from 9 a.m. to 5 p.m., Monday through Saturday, and from 10 a.m. to 4 p.m. on Sundays. Rally hours will be 8 a.m. to 8 p.m.

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